Best Actress 1947 is one of
the best Oscar stories to read about. It encompasses everything: campaigns creating narratives, one nominee steamrolling the circuit, a surprise twist, confidence becoming graciousness...
jesus, no one could have guessed the outcome!
According to Mason Wiley and Damien Bona's essential
Inside Oscar, the man we have to thank for this story is Henry Rogers, a publicist and Oscar strategist who was behind the campaigns for Olivia de Havilland in 1946 and Joan Crawford in 1945 - both resulting in wins. He offered his services to Rosalind Russell for
Mourning Becomes Electra, a nearly three-hour drama based on the classic Eugene O'Neill play that Russell herself didn't enjoy. He orchestrated a campaign that led many to consider the other four also-rans - especially Susan Hayward, whose nomination was the most unexpected of the lineup, and Loretta Young, who even
Variety mistakenly reported was up for
The Bishop's Wife instead of
The Farmer's Daughter. Russell received plaudits from USC, UCLA, even the PTA - and being named Best Actress at the Golden Globes didn't hurt, either.
This was the first year the Academy scrambled up the order of awards, instead of giving out "the technicals" first and "the majors" last. This meant changes like Best Actor coming in the middle of the show, and Best Film Editing being one of the final three awards. It also meant the last award of the night
wasn't Best Picture, but Best Actress. And boy, did that decision pay off.
Legend has it Russell had already half-risen from her seat when Fredric March opened the envelope. Audience members were already quietly exiting. March even started to say, "Ros--" when he suddenly did a double-take. The award for Best Actress goes to....
LORETTA YOUNG FOR
THE FARMER'S DAUGHTER!
Russell turned her anticipatory rise to leading the standing ovation that greeted the stunned Young, who was visibly shaking when she eventually left the stage...but not before planting a big kiss on Oscar. A shocking win closing out the Oscars -
when was the last time that happened?
But was it deserved? My take on the nominees, after the jump...